Bouygues Immobilier Patrimoine
Bouygues Immobilier Patrimoine wanted to overhaul its communications strategy to assert its position as a benchmark in tax and asset engineering.
Clarifying, structuring and embodying a demanding heritage promise.
A clear, consistent identity for a trusted player.
The aim is to create a brand experience that combines financial expertise, accessibility and modernity.
We designed a distinctive visual and verbal universe, structured around a clear message and a refined aesthetic, to promote credibility and education.
This territory is expressed in all communication media - print and digital - from heritage brochures to email campaigns and banners.
A reaffirmed brand that is both technical and reassuring, reflecting the solidity and transparency of Bouygues Immobilier Patrimoine's support.